Chairman Behind Controversial “Stop Childhood Obesity” Billboards Talks
Okay – so in case you haven’t heard, the state of Georgia has the second-highest percentage of obese children in the United States.
And people are reacting to that in different ways.
The Georgia Children’s Health Alliance had an ad campaign created, called “Stop Childhood Obesity”, that features four overweight kids. With billboards all over Columbus, Georgia, local residents have mostly been shocked and angered by the ads… expressing concern for the kids’ self esteem.
The cabinet chair of the Georgia Children’s Health Alliance took questions from local News viewers about the controversial campaign.
“Seventy-five percent of parents of obese kids do not acknowledge that their kids are obese,” Frieson said.
“Until that happens, we’re afraid there will be no traction around this issue.”
What’s your take on the campaign?
Before you decide, visit StopChildhoodObesity.com, and watch the individual videos for the four kids featured in the billboard ad campaign.
Here’s one of them:
Thanks for reading.
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